Friday Fives, 5.16.2025
We’re halfway through May and it’s flying. We’ve celebrated Zach’s birthday, my brother’s, Mother’s Day, and we’re gearing up for Hummingbirds 2.0 — a new version of our platform that is optimized for massive scale. Cannot. Wait. Off to spend the weekend with the Boyd clan.
1. Took a friend to get our Aura photos as a birthday present to her, and of course I had to get in on the fun — especially since I know and adore Heather at KIN DSM. Apparently I have a lot going on in general based on the colors over my heart / chest (accurate) and lots of big action / doer energy along with super creative which feels very supportive and in general a lot to manage lol.
For me this manifests as digging into data and creating insane spreadsheets then wanting to action on my findings immediately in super creative ways that I think differentiate our brand while also not being overbearing and having my team hate me. I can see something so clearly in terms of what we should or could do and the distance between that clarity and it becoming real is where my adrenals probably are shutting down 🤣
But look at that pink/magenta. Pulling some femininity into my orbit which is desperately needed.
Anyway, I learned Heather travels the country and does these photos and I think it’s such a creative offering, trying to think of ways to incorporate it at Hummingbirds.
Also, shout out to my hair for being suuuuper on point.
2. Back to NYC and Austin for work and dang we don’t mess around when we travel. Here are a few things we did and ate in both spots I hiiighly recommend:
NYC: Othership for sauna & ice bath combo and an incredible experience in general, Hani’s for sweet treats (the strawberry tart is a must), Thai Diner. I always try to stay in the SoHo area and love love love it.
Austin: Este for the wagyu taco, Canje for the insanely great food and honestly 20/10 hospitality — they overheard one of us talking about loving dirty martinis and showed up with a few for us. Last time for Whitney’s birthday she got a handwritten note from the team, those little things stand out. Went on a walk around Lady Bird lake with Mari too and that was so delightful, if only I had my weighted vest.
Black Cat’s new location in Valley Junction 🐈⬛
3. Where are my marketing people at??? I’m speaking on a Marketing Brew panel about the creator economy in NYC and… pinch me. Hands down one of the greatest honors and coolest professional opportunity.
4. I think I’ve turned a corner but I tried some new face cream / serum and my face became insanely itchy and red and rough and… no thanks? I’m assuming it was some allergy but I’d love any tips or recs on recovery. I’m trying not to wear too much makeup and keep the skincare super minimal. I’m just thinking to myself it’s looking super rosacea-like and certainly this can’t be the moment I get rosacea???
5. This spring, I finished a fiction book and I have more news to report: I’m halfway through another fiction book that I will finish. This is exactly the chill I need in my life in the evenings for a beat. The Emily Henry books are on my list… I’m too nervous to ask for recommendations cause book readers go HARD and my DMs already feel overwhelming haha
Have a fab weekend ✨